ST. PIERRE // EAT AVEC RESPECT
Joe recently wrapped one of his biggest and most complex productions to date: a large multi-asset stills and motion campaign for St. Pierre and ad agency Fold 7.
The shoot spanned seven sets in total, four full set builds and three virtual production stages with a full slate of stills and films using motion control.
A food shoot at its core, the scale and ambition behind it told a different story: a genuinely chunky production built to do justice to brioche. As Joe puts it, "FFS!*”
Photographer & Director // Joe Giacomet
Agency // Fold7
Creative // John Yorke
Producer // Maggie Roberts
Account // Lucy Arnold
Producer // Debbie Carmichael
Production Assistant // Areti Nikou
Lighting Assistant // Gareth Williams & Nilay Kumar
Digi // Mari Russell
Production Designer // Vicente Ben
Wardrobe Stylist // Cat Costelloe
Make-Up/Hair Stylist // Kate O’Shea
Nail Artist // Karen Louise
BTS // Lucy Onishchenko - @lustration
Runner // Sasha Burdian & Felix Carmichael
Retouching / VFX / Grade // The Forge
Stills Camera // Pro Centre @procentre
Studio // Mammoth Film Studio
LED Wall // Elsewhere Productions @elsewhereprod
Focus Puller // @nowthenpete
1st // @tyhack
2nd // @jessicaolivialee
Runner: @milesbrucjones & @7.amaani
Prod Designer: @ilovetimgibson
Playback: @funts
DIT: @luke_mccarthy_dit
Stylist: @pollymanncostume
H&MU: @luluhinton & @sarah.buitelaar
Edit: Liam Bachler & @tenthree_editing
Colour: @danmorancolour & @company_3
Sound: @stuartcharlessound & @junglestudiosuk
Casting: @kharmelcochranecasting